A clean, modern sans-serif with soft edges that mirror the friendly nature of the original Cooper Black logo.
The font is a custom, exclusive typeface designed specifically for the easyJet Airline Company. While the airline is famous for its bold "Cooper Black" logo, the Rounded Book family serves as the primary modern communication font for digital interfaces, advertisements, and customer touchpoints. The Evolution of easyJet’s Typography
weight offers a clean, professional look for body copy and app interfaces while maintaining the brand's "friendly" personality. Why the Change? Historically, easyJet paired its logo with
The "Book" weight of this custom typeface is specifically engineered for legibility in print and digital communication materials. Key characteristics include: easyjet rounded book font new
Then the PA system crackled to life—but instead of the usual harsh digital squawk, the voice was warm, almost maternal.
The easyJet Rounded font family was designed by Dalton Maag, a renowned London-based type design studio. Because it is a bespoke typeface, is not available for public purchase or commercial use; it remains a trademarked asset of easyJet Airline Company Limited.
The “Rounded” in its name is key. This is a typeface with deliberately softened corners and terminals. Unlike the stark, straight edges of fonts like Helvetica or Arial, every letterform in Rounded Book carries a subtle curve that makes it feel approachable and friendly —a perfect complement to Cooper Black’s chunky warmth. A clean, modern sans-serif with soft edges that
: A specialized variant optimized for maximum impact in marketing and advertising. Usage and Guidelines Relationship with Cooper Black : While easyJet Rounded is the primary communication font, Cooper Black
This is the question every designer eventually asks. The answer is nuanced.
“But it’s EasyJet ,” Leo insisted. “An airline. Why would Penguin Random House use an airline’s proprietary font?” The Evolution of easyJet’s Typography weight offers a
In low-cost aviation, clarity directly reduces customer service friction. Clearer typography on mobile applications allows users to quickly find gate assignments, check-in deadlines, and baggage requirements. By investing in updated, highly legible font architectures, easyJet minimizes UX bottlenecks, keeping customer interactions as smooth as their flight paths. Clarifying Next Steps
: One of its most famous (and sometimes controversial) features is the missing crossbar